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IT and Telecoms
’Phone, text, VOIP, broadband…
FDS has specialised in research for both fixed and mobile telephony for many years. In particular we have a strong, long-term relationship with BT, conducting over 100 projects for them in recent years in both business and consumer markets.
We have also worked with IT manufacturers, value-added service providers and postal services. Subjects include:
- customer needs and satisfaction
- complaint and enquiry handling
- product/service design and launch
- advertising and communication development
- evaluation and pricing research
See IT and Telecoms Case Studies here
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“BT is committed to understanding our customers and to ensure that we use this understanding to drive improvements. BT has had a long, successful relationship with FDS in delivering customer satisfaction.”
Alison Jones
Head of Research Strategy and Transformation
BT Customer Insight |
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