Customer Satisfaction and Benchmarking

Are our customers happy?...

FDS is recognised as both a pioneer and market leader in the field of Customer Satisfaction and Benchmarking. We cover both continuous event-driven programmes and satisfaction with ad-hoc issues such as service change or rationalisation.

Comprehensive customer knowledge is vital to the success of any CSM programme. To achieve this we integrate employee attitude research, mystery shopping and competitor monitoring where desirable. Each adds a new perspective, informing decision making and, ultimately, helping to protect market share.

Our CompariSat® benchmark database, launched in 2004 and updated annually, helps our clients benchmark the performance of their organisation against best practice within their market and against leaders in other markets. CompariSat® uses a specially developed methodology to establish key indicators for over 30 major organisations in retail, utilities, telecomms, internet, travel and public sectors.

More information about CompariSat can be found here

 

SAA

“FDS showed professionalism throughout and were very thorough in their approach.”

Marcus McKenzie
South African Airways

Overview
Our Research Solutions
Total Experience Assessment
Marketing and Communication
Mystery Shopping / Auditing
Employee Attitude Research
Qualitative Research
International